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Chouchou Couture; Giving Good Hood

Chouchou Hollyhood hair frizz waterproof fashion
Anyone who lives in a country where it rains and happens to have hair will be with me when I say the whole “let’s put the most moisture-reactive part of the body on the head” was a major screw up in Person Design. Luckily, there are people on the planet like designer Silvia Pellegrino to mop up God’s sloppy work (not sacrilegious because, you know, frizz). Under the label Chouchou, Italian born Pellegrino makes stylish hoods that give a firm two fingers to the dastardly, hair-hating rain while looking nothing like the ones granny used to wear on the day she got her hair set (okay, a lot of them do, but in a forgivable way). Studs, leather and tartan give the “Hollyhoods” a punky vibe and the fact that you fasten them around the neck to secure them is wonderfully, wonderfully nerdy. Starting at around €45, there’s plenty of these faith-restoring, scarecrow-hair-banishing beauties to choose from.

Chouchou Hollyhood hair frizz waterproof fashion
Denim stud Hollyhood; €55.
Chouchou Hollyhood hair frizz waterproof fashion
Faux leather panel Hollyhood; €62.
Chouchou Hollyhood hair frizz waterproof fashion
Tartan stud Hollyhood; €65.

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